Where Brands Go Beyond Borders.

Amplifying Beauty & Wellness Brands Across Southeast Asia

We bridge beauty and wellness brands from Thailand, Japan, Korea and China with Southeast Asian consumers through strategic distribution, digital commerce, and influencer partnerships.

Jai Dee Hero

About Jai Dee Trade

Your Singapore Market Entry, Validation & Distribution Partner.

Jai Dee Trade is a Singapore-based market-entry, e-commerce and distribution partner helping international beauty and wellness brands launch, validate and grow in Singapore.

We combine regulatory coordination, import and fulfilment operations, e-commerce management, digital marketing, creator activation and brand protection under one local operating structure.

Our name means “kind heart” in Thai — a reflection of our belief in doing business with trust, transparency and long-term partnership.

We work with selected international brands to enter, launch and grow in Singapore. Depending on the brand’s market readiness and commercial traction, we may support the brand through a market-entry and validation programme, a hybrid distribution model, or direct purchase and distribution.

Our local execution includes:

  • Shopee and TikTok Shop setup and management
  • Singapore pricing, positioning and promotional strategy
  • KOC, KOL, influencer and affiliate management
  • Digital advertising and campaign optimisation
  • Import, inventory and fulfilment coordination
  • Brand protection and unauthorised listing support
  • Sales reporting and commercial performance analysis

Why Partner With Jai Dee Trade

More Than a Distributor. A Partner on the Ground.

Instead of simply importing and reselling products, we work alongside brands to enter, validate and grow their presence in Singapore.

01

Singapore Market Expertise

Singapore-based execution with local market knowledge and a pathway towards wider Southeast Asian expansion.

02

End-to-End Market Entry

From regulatory coordination, import and fulfilment to e-commerce setup, campaigns and ongoing market operations.

03

E-Commerce & Demand Generation

Shopee, TikTok Shop, digital advertising, creators, influencers and affiliate partnerships.

04

Validation to Distribution

Start with market validation, then progress to hybrid or direct purchase and distribution when the commercial case is proven.

Who We Work With

Connecting Asian Brands With Singapore Consumers.

We partner with promising beauty, wellness and lifestyle brands looking to establish a presence in Singapore and explore opportunities across Southeast Asia.

Thailand

A key market we are closely connected with.

Korea

Beauty and wellness brands with strong consumer appeal.

Japan

Quality-driven brands looking to expand internationally.

China

Emerging brands ready to build their presence beyond China.

From Market Entry to Growth

We Don’t Just Market Your Brand. We Build It in Singapore.

Jai Dee Trade helps international brands enter, launch, validate and grow in Singapore, with a pathway to hybrid or direct distribution when the commercial case is proven.

01

Singapore Market Entry

Regulatory coordination, HSA notification, PIF readiness, import and fulfilment setup.

02

E-Commerce Launch

Launch and optimise your brand across Shopee, TikTok Shop and other agreed channels.

03

Digital Activation

Build awareness, traffic and sales through digital advertising, content, promotions and campaign optimisation.

04

Creator & Affiliate Partnerships

Connect with KOCs, KOLs, influencers and affiliates to build awareness, trust and demand.

05

Validation to Distribution

Use real Singapore market performance to determine whether to continue managed operations, move into hybrid distribution, or progress to direct purchase and distribution.

 
Jai Dee Brands

Beyond Distribution

Building the Demand Behind the Brand.

Distribution gets your products into the market. Marketing helps create demand.

Through our marketing partner, Drealm, we support brands with the digital execution needed to build awareness, traffic and sales.

Hayejin Blessing of Sprout Singapore

Featured Brand

A Look at How We Bring Brands Into Singapore.

HAYEJIN is a Korean skincare brand that we represent in Singapore.

Through local distribution, e-commerce and digital market activation, we help bring HAYEJIN’s products closer to Singapore consumers while building the foundations for long-term growth.

Ready to Enter Singapore?

Let’s Bring Your Brand Beyond Borders

Singapore is your gateway to Southeast Asia and Jai Dee Trade is the bridge that makes it possible.

If you’re ready to grow your brand through an exclusive distributorship and digital-first expansion strategy, let’s connect.